Rome, Italy — March 25, 2026 — Rome needs no introduction. Yet some of its most remarkable stories lie well beyond the historic center. One of them is Gabii: an extraordinary archaeological site spanning 70 hectares of unspoiled countryside east of the capital, with monumental sanctuaries, ancient roads, and remains that trace back to the very earliest chapters of Rome's history.
To better showcase this heritage to a wider audience, GetYourGuide has joined a new "Special Partnership for the Enhancement of the Archaeological Park of Gabii." The initiative brings together cultural institutions and public administrations with digital innovation to make Gabii more accessible, and to encourage a more balanced spread of visitors across the wider Roman metropolitan area.
A new partnership to make Gabii easier to visit
The partnership was presented at an official press conference on Tuesday, March 24 at Sala del Carroccio at the Campidoglio. The event outlined the collaboration framework and the roles of the partners involved, including representatives from Roma Capitale, the Ministry of Culture, and GetYourGuide.
As the official partner of the project, GetYourGuide will fund special openings of the Gabii site, expanding access beyond existing visitation formats. Thanks to this support, the archaeological park will be open every Saturday and Sunday from April 11 to July 5, in addition to visits already scheduled from February 1, 2026, on the first free Sunday of each month.
Guided tours in Italian and English can be booked through the GetYourGuide platform., helping both residents and travelers discover a site that remains little known outside Italy's borders.
Why Gabii matters: a "city within the city"
Located about 20 kilometers from central Rome along Via Prenestina, Gabii is one of the largest yet least-visited archaeological sites in Lazio — covering an area even larger than the Palatine Hill. Ancient sources link the city to the Tarquins, to continued life in the Imperial era, and to foundational traditions tied to the very origins of Rome.
Recent excavation campaigns — carried out with Italian and international universities — continue to yield significant discoveries, including the Arx Regia of Gabii, vessels bearing archaic Latin inscriptions, and structures that shed new light on Latium and Rome's earliest development.
Rethinking tourism: spreading the benefits beyond the hotspots
Gabii's revival speaks to a challenge many destinations know well: how to ease pressure on the most visited landmarks while ensuring cultural tourism benefits a broader range of communities.
According to GetYourGuide's Sustainability Impact in Italy 2025 study, 75% of visitors concentrate on just 4% of Italy's territory, leaving many culturally rich destinations off the main tourist trail. The report also highlights the role of experiences in driving exploration: around 30% of travelers who book cultural experiences visit more than one destination on the same trip, supporting a more distributed economic impact.
By bringing attention — and practical access — to a site like Gabii, the partnership aims to show how cooperation between institutions and platforms can promote sustainable tourism, diversify itineraries, and open up new local opportunities in site operations, visitor services, and cultural programming.
Francesca De Falco, Regional Manager Italy, GetYourGuide:
“Financing new openings and investing in a site like Gabii means betting on a territory rich in history that international tourism has yet to fully discover. Just 20 minutes from Rome, it is one of the largest and least known archaeological sites in Lazio: making it bookable on our platform means giving it global visibility. Our data shows that travelers are changing, and experiential tourism has a multiplier effect: it expands the radius of exploration, distributes spending, and reduces pressure on already overcrowded destinations. Gabii has the history and the appeal — it simply lacks visibility. And this is exactly where we can make a difference.”
.png)
