GetYourGuide Named to Fast Company’s Annual List of the World’s Most Innovative Companies of 2024

Experience platform wins the recognition for the second time 

BERLIN and NEW YORK (March 19, 2024) — GetYourGuide has been named to Fast Company’s prestigious list of the World’s Most Innovative Companies of 2024.

This year’s list shines a spotlight on businesses that are shaping industry and culture through their innovations. These organizations are setting new standards and achieving remarkable milestones in all sectors of the economy.

“For the past 15 years, we at GetYourGuide have been focused on one mission: to unlock unforgettable experiences for both travelers and our experience partners,” said Johannes Reck, GetYourGuide CEO and co-founder. “We truly believe the future of travel is guided, and we’re honored to be recognized as part of Fast Company’s Most Innovative Companies, especially as we just unveiled our most significant product release for our 20,000 experience partners with GetYourGuide Unlocked,” Reck said. 

Fast Company's editors and writers identified the companies driving progress around the world and across industries, evaluating thousands of submissions through a competitive application process. The result is a globe-spanning guide to innovation today, from early-stage startups to some of the most valuable companies in the world. Fast Company’s Most Innovative Companies package is available online, as well as in-app form via iTunes, and on newsstands beginning March 26. The hashtag is #FCMostInnovative.

“Our list of the Most Innovative Companies is both a comprehensive look at the innovation economy and a snapshot of the business trends that defined the year,” said Fast Company editor-in-chief Brendan Vaughan. “We saw extraordinary innovation across the board in 2023, but we also saw a handful of clear patterns: the growing footprint and impact of AI, the triumphant return of live events, and great leaps forward in climate tech. We face daunting challenges on many fronts, but the solutions we celebrate in MIC give me plenty of hope about the future.”


GetYourGuide is a leading global online marketplace to discover and book experiences worth traveling for. Travelers can use GetYourGuide to find things to do, like tours from local experts, exclusive access to must-see attractions, as well as immersive bucket-list experiences through its Originals by GetYourGuide offering. GetYourGuide offers 110,000 activities from 20,000 experience creators who leverage GetYourGuide’s easy-to-use platform to grow their businesses. For more information, follow GetYourGuide on LinkedIn, Instagram and TikTok and visit 


Fast Company is the only media brand fully dedicated to the vital intersection of business, innovation, and design, engaging the most influential leaders, companies, and thinkers on the future of business. Headquartered in New York City, Fast Company is published by Mansueto Ventures LLC, along with our sister publication Inc., and can be found online at

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