GetYourGuide Champions Travel Technology Excellence, Consumer Shift to Online Experiences Booking, with the Unveiling of its 2024 Top Connectivity Partners

Honorees chosen for commitment to innovation and improvement in the growing experience economy, predicted to be a $1.5 trillion opportunity by the end of 2024

BERLIN, Dec. 5, 2023 – GetYourGuide, the world’s leading platform to discover, book and sell travel experiences, today announced its third annual list of top Connectivity Partners. This elite circle of technology leaders was selected from nearly 200 companies for their dedication to advancing the travel industry as travelers overwhelmingly book experiences online. By helping thousands of travel operators further digitize, Connectivity Partners are empowering more businesses to participate in one of the most dynamic, growing sectors of business: travel experiences. 

More about the 2024 Connectivity Partner Program at GetYourGuide

Divided into two tiers, Premium and Advanced, top partners were evaluated on a rigorous evaluation based on technical capabilities, quality of connections over time, feature richness and user experience enhancements. 

  • With the Premium category, GetYourGuide celebrates the exceptional achievements of Rezdy, Bókun, Ventrata, and Travelotopos. These partners have demonstrated superior technical prowess, sustained quality of connections, comprehensive feature offerings, and significant enhancements to the user experience. 
  • In the Advanced category, GetYourGuide applauds Activitar, ExperienceBank, Palisis, Anchor, Regiondo, Resamare, and FareHarbor for significant strides in performance, showcasing a strong commitment to improving the breadth and quality of travel experiences offered through the GetYourGuide marketplace

GetYourGuide’s Premium and Advanced partners enjoy exclusive benefits, including enhanced visibility on the GetYourGuide platform and collaboration with GetYourGuide leadership, contributing insights to shape the future of travel technology. Premium partners, in particular, have access to tailored incentives to enhance their growth potential and reinforce their pivotal role in the travel industry, driving additional opportunities to capture the growing experiences market.

Connectivity Partners: Key for the Experience Industry Evolution

Recent data from GetYourGuide’s Travel Experiences Trend Tracker corroborates the consumer trend: booking things to do online, especially on a mobile device is now preferred. In addition, a global survey of travelers found four of the top five drivers for travelers when booking experiences depend on connectivity, including the ability to:

  1. Manage a booking online
  2. Reschedule if plans change
  3. Cancel last minute
  4. Take advantage of a special offer or discount

Connectivity partners are key to enabling more travel operators to modernize their processes and provide digital flexibility for guests while growing their businesses online and on mobile. Their technology empowers operators at any size to extend their availability (both for planning in advance and capturing last-minute demand); to scale flexible and instant updates to products, services, and pricing; and to provide mobile ticketing and check-in solutions. In addition, enhanced connectivity also empowers supply partners to increase the number and types of products available for travelers around the world. 

“At GetYourGuide, we believe that the future of travel will be shaped together with our partners. Only 30 percent of experiences are available online, and we believe that working with Connectivity Partners, we can continue to make travel experiences discoverable, available and bookable for global travelers,” said Tao Tao, co-founder and COO of GetYourGuide. “We are honored to work with our 2024 Premium and Advanced Connectivity Partners to diversify products available to consumers while empowering travel operators to simplify growth,” Tao added. 

The news comes after significant milestones for the company, including being named to Inc.’s Second Annual Power Partner Awards and reaching 120 million tickets sold.

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About GetYourGuide

GetYourGuide is the leading global online marketplace for unforgettable travel experiences. Each year, we connect thousands of experience creators to millions of travelers who trust GetYourGuide to plan and book their vacations. By sharing data, marketing expertise, and easy-to-use tools, we’ve helped our supply partners simplify their businesses and tap into new audiences in the age of digital travel. From expert-guided tours and local workshops to cultural monuments and iconic attractions, GetYourGuide opens up a world of possibilities for innovative experience creators looking to grow their businesses. To learn more, visit:

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